Most large organizations have them nowadays - they even give prizes for the number of employees that complete them, yet what happens next?
Truth is, in many organizations, the doing of the survey is more than enough. Only rarely does anyone get down to what happens next.
It’s an easy fix for organizations to churn out the annual or even bi-annual (’to show we really care’) survey to their people, to assess ’staff satisfaction’. It is a great tactic for the Annual Report. Yet in most cases, it stinks!
Once the results are in, they get analyzed at Corporate, Divisional and Area level. Any improvements result in back-slapping ceremonies. Individual teams may get feedback on how they did. And for many organizations that’s where it stops.
Sure, they may have a briefing and belief they are going forward, but no-one gets into the deep-seated behavioral issues that need to shift - because it’s tricky, time-consuming and indeed they may have no clue as to how to take this element forward (but they did their survey OK!)!
Whilst the big-picture organization things are important, they usually fit at the bottom of Maslow’s Hierarchy of Needs. The upper levels of fulfillment and self esteem cannot be delivered at arms length.
(c) 2007 Coaching Businesses To Success. Martin Haworth is a Business and Management Coach. For a free e-course contact cbts01@aweber.com. More? There are hundreds of hints, tips and ideas at his website,
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